The high - end skincare brand was founded in 1997. It positions itself as a high - end luxury brand, with the price of its mainstream products being around $300 (approximately 2,133.71 RMB) . The most expensive single product is sold at around $2,000 (approximately 14,224.74 RMB) in the United States. In terms of channel distribution, it is sold through many luxury retailers in the United States, such as Neiman Marcus, Bergdorf Goodman, Saks, Barney's, etc. In addition, it is also sold in beauty retailers like Blue Mercury and Cos Bar, as well as in retailers in Canada, the United Kingdom, Europe, Asia and other places. Currently, in the global market, its total GMV is approximately between $70 million and $80 million (about 499 million to 570 million RMB) .