Job Description

The Agency:

Proudly already the No. 1 Hispanic entertainment and consumer PR agency in the country, the secret to H+M Communication’s success for nearly 20 years is a simple one: We enable brands to engage with their target audiences, and specifically Hispanics, by developing PR and culture marketing campaigns that are inclusive, respectful, meaningful, and business-positive and, as a result, create awareness, business impact, and transformative outcomes for our clients . But our success isn’t just rooted in our approach to the work. At its core is our talent-rich dream team of PR professionals who seek excellence at every turn.

We proudly represent popular, iconic consumer, entertainment, and culture-first brands - located across the U.S. and the world . Some of our clients include Amazon Music, Amazon Stores, Hardrock Hotel, Paramount Pictures, Pinterest, Spirit of Gallo, Telemundo Network, Thoma Bravo, Walt Disney Pictures, Warner Bros., and Universal Pictures - just to name a few! 

Public relations is at the center of all that we do. We take a 360-degree approach to our work. We bring the right communications mix to our clients to best meet their goals - no matter if that includes media outreach, influencer relations, celebrity partnerships, event production, media buying, and more. We add value to (and are valued by) our clients thanks to our optimal size and agility, our culture-first mindset, our entrepreneurial spirit, our welcoming approach, and our ability to deliver the unexpected . 

Our Team:

We’re glad to have built a unique employee culture at H+M, and together, we continuously improve as a strong, united, and unstoppable team. In doing so, we’re better able to serve our business and our clients while remaining as the PR and culture marketing agency of choice for brands and companies looking to reach Hispanic and multicultural consumers .

Today, our team includes more than 30 multilingual and ambi-cultural PR experts from diverse backgrounds with a wide range of age demographics, from recent college graduates to industry veterans with more than 20 years of experience . With co-headquarters in Los Angeles and Miami, and a focused team in and around New York City, a large percentage of our team members are based in some of the biggest media markets in the U.S. We’re proud to also have team members in other Latin American gateway markets like Mexico City and Madrid. 

One of the things we value most is the opportunity to work with talented people in highly creative and productive ways. That’s why at H+M, we’re always inclusive and results oriented , and we’re also selective and discerning when it comes to building our dream team and our client roster. The diverse team we’ve built at H+M includes team members who:

• Are just starting out in their careers or have heaps of industry and on-the-job experience;
• Have worked in big and small PR agencies, as freelancers and personal publicists, or in corporate relations departments;
• Represent multiple generations, speak one or more languages, are native English speakers or native speakers of another language, and were born here and abroad;
• Have deep traditional consumer PR, integrated marketing, content creation, and social media experience or are well-versed in corporate communications, experiential and influencer marketing, and paid media;
• Speak with media in Spanish or English, or can seamlessly pitch Spanish, English, and bicultural outlets;
• And, are entertainment industry specialists or jacks of all trades and all industries.

The proof of our effectiveness is in:

• Our resilience and over 20-year track record of success; 
• The awards we receive from leading industry organizations; 
• The testimonials we receive from our clients;
• The expansion of our remits beyond traditional PR and long-standing relationships we’ve built and maintained with leading brands;
• And, the quality of our people, the strength of the work we’ve done, and the success we’ve achieved.

Together, our team members exemplify our core values of curiosity and continuous learning, solutions and results-driven focus, bravery and fearlessness, respect and collaboration, big thinking and authentic leadership at all levels, and quick thinking and responsiveness . Does that sound like you? If so, we invite you to apply to join us!

The Opportunity + Role:

H+M is looking for an Account Coordinator, Influencer Relations to join our dynamic team of professionals who seek to enable our clients to say the right thing, to the right audiences, in the right ways via the right mix of public relations channels in order to achieve the best, most optimal results. The individual who steps int o this role should have at least one year of experience working in influencer relations at an agency or corporation, even as an intern. The Account Coordinator, Influencer Relations will help support the core activities of several of our entertainment and lifestyle account teams, which often include influencer list development, social media monitoring and reporting, influencer outreach, budget management, and more . 

The individual who steps into this role can work remotely from their home office in Los Angeles or Miami, and they will be required to support and staff local events, such as movie premieres, press junkets, film screenings, celebrity meet and greets, and influencer activations, in their respective market (often at night and on the weekend, and sometimes on holidays) .

Core Responsibilities:

This is an opportunity for a smart, creative, curious, and highly motivated candidate with a strong desire to work in influencer marketing to further build their experience and contribute to a variety of entertainment and lifestyle clients in a meaningful way. Core responsibilities expected for this position include (but are not limited to) the ones listed below. 

Research :

• Identify key digital and social media trends, news, and insights impacting our clients, their businesses, and their industries, and compile and share those findings (and the potential impact and/or application of each one) with your team for internal and/or client use. 
• Locate key influencers/content creators in the industries and spaces of most interest and relevance to our clients, and then include them on a working list of potential partners. 
• Assist in gathering insights on target audiences to help enable the team to better tailor influencer relations strategies for each campaign.

Influencer Outreach + Relationship Building:

• Maintain influencer/content creator databases so they include the most updated information.
• Identify and onboard new influencer/content creator talent and begin to establish relationships with each of them.
• Draft influencer/content creator creative briefs, suggested and/or required social content, and other campaign preparation materials as needed.
• Support with influencer/content creator mailer development, production, and distribution.

Event Coordination + Participation:

• Support the planning and execution of influencer events and activations.
• Staff in-person and/or virtual events.

Monitoring + Reporting:

• Find and input social posts into master trackers for each account team, being sure to assess and track overall reach, engagement, and message inclusion in all stories and posts. 
• Compile content insights and analytics for earned and paid influencer campaigns, being sure to evaluate important metrics that impact KPIs and our intended target audiences. Include key updates and insights in internal and client updates.

Account Management + Additional Responsibilities:

• Manage the day-to-day account responsibilities including developing meeting or call agendas, taking notes, circulating call recaps, and more. 
• Maintain regular communications with clients, providing updates on ongoing projects and activities as needed. 
• Assist in managing project budgets and tracking expenses, and help prepare budget reports for clients. 
• Participate in internal and external meetings and actively contribute to all conversations and brainstorm sessions. 

Requirements:

To be considered for this role, all Account Coordinator, Influencer Relations candidates must meet the below requirements.

• Earn ed a Bachelor’s Degree in communications, public relations, marketing, digital media, English, or a related field of study from an accredited institution.
• Fluent in English and Spanish , and can seamlessly write and speak in both languages. 
• Has experience working in influencer relations, marketing, or a related industry , especially at an agency.
• Regularly use social media platforms and understand associated best practices.
• Based in Los Angeles, Calif. or Miami, Fla. and is able to staff and support in-person events at night, on weekends, and on holidays.

Job Tags

Holiday work, Freelance, Internship, Local area, Remote job, Work from home, Home office, Night shift,

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